An entrepreneur, a visionary, a team player and a mother are just a few qualities of Naiyya Saggi – the CEO and founder of BabyChakra – a pregnancy and parenting platform reaching out to over a million to-be parents and parents of newborns and toddlers, helping them through their journey of parenthood.
But what inspired Naiyya – a Harvard Business School graduate and not a mother herself – to start a parenting platform? It was her sister’s journey of pregnancy, delivery, and parenthood. Her sister had many questions and dilemmas and would spend long hours on internet anxiously looking for answers. This was when the idea of an integrated childcare platform came to Naiyya. She always had a keen interest in healthcare and education, and previous experience of working around young women and children helped her in the formulation.
Naiyya started BabyChakra in her thirties and was always asked about motherhood first and then business management. But she was determined to make it happen. She bought along with her people who understood the passion and purpose. She built her team with love and understanding and joined hands with investors who were more of partners in the journey. And then, when she became pregnant, these people became her support system. Along with BabyChakra, Naiyya also created a love circle of people who were supportive and caregivers, sans any doubts in her capability. It was this bond that made her stronger and helped shape the platform better.
Naiyya is also a motivational speaker guiding women on entrepreneurship and business strategy. From her personal experience of nurturing BabyChakra, she says that there is absolutely no substitute for hard work and resilience. Also, investing in the right people and creating the right team helps.
Today BabyChakra is India’s leading parenting app with service providers like doctors, lactation consultants, spiritual guides, nutritionists and many others offering solutions to every possible query of expecting couples and parents, making their journey easier.
Naiyya has created not just an app but a lifestyle guide for many.